How to Get Followers on Social Media
On social media, this happens one post at a time. You only get followers that you can build relationships with if you create value for them in the first place.
Here are some ideas to help you when you're staring at a blank screen wondering what to share on social media ....
Share an aspirational story of growth
Go back to your old posts from a few months ago, and rewrite one of them and upload it with a new photo
Announce a giveaway
Share a passage that meant something to you from a book you read recently
Recommend a book
What's the most common question or problem you get asked about? Share the answer
Ask for recommendations
Share an insight from your own experiences
Invite your followers to subscribe to your newsletter or email list
Share a piece of actionable, tactical, implementable advice
Re-share a post from someone you admire
Share why you do what you do
A perfect place to start is by creating a content calendar. Start by looking up national holidays and world theme (eg. WorldBookDay, DeminDay, EarthDay). Choose world themes that relate to your industry. And ..... Check out the Google Doodle archive for excellent ideas for unique dates.
A highly-recommended place to find ideas for content is .... Answer The Public
Stay organized! Prepare the actual calendar
Unless you have the mental capacity of Rainman, you’ll need an actual calendar to keep track of all the dates you gather. Trust me, the slight effort of entering the dates into a calendar saves you tonnes of time and effort in the long run.
It allows you to make sure that your chosen dates are not too densely centered around the same timeframe. You want your “event” posts to be mixed with your regular social content, not focused all at once. Here's a link to access my free editable social media template graphics (suitable for any niche) ❥ Graphics Templates
It gives you the opportunity to schedule alerts and reminders and set your mind at ease.
Seeing the social media calendar in conjunction with your other day-to-day tasks will give you a good idea of how long in advance you need to prepare and work on your posts’ content (we’ll get to that in a minute).
In technical terms, creating the calendar should be a breeze. You can either enter the dates and topics into whatever digital calendar you already work with, or you could use a social media calendar template. Some people love to use a social media calendar template, for me ... not so much.
But what happens after you have created your calendar and inserted all your post ideas?
If you're like most of us, we get stuck staring at a blank page trying to think of what to write.
And a lot of us are getting stuck because we believe we are bad at writing.
Thankfully, there's a tool at your disposal to help solve these predicaments.
The name of that tool is Copysmith.
This software as a service (Saas) was created by professional copywriters! And guess what?
Copysmith writes your copy for you.
Let me say that again ..... Copysmith writes your copy for you ------ for ads, product descriptions, landing pages, blog posts and, you guessed it, Facebook and Instagram captions.
Copysmith uses artificial intelligence (AI) to experiment with written words quicker and more efficiently than humans.
I really like how you can even brainstorm and edit what you, sorry they, write within the tool. All your beautiful copy is neatly stored in folders too, for quick access.
It works like this ...
Firstly it asks you "What can we write for you today?" You input your company or brand name, a brief company or product description, 3 to 5 keywords and voila, it generates for you compelling copy that converts! You can edit your document to fit the platform and even preview it for specific platforms.
So, with that being said, what are you waiting for?
Let Copysmith write your captions for you.
Now you have the ideas and tools to start creating and uploading content to your social media platforms.
But wait, there's more.
If you're not one of the lucky few to have an in-house photographer and videographer, to supply you with an endless stack of beautiful photos and videos ----- click here to access The Ultimate List of Stock Images & Videos from around the web to use in your posts.
There you have it....
Ideas for your social media posts plus an idea generating (Answer the Public)
A tool for done-for-you copywriting (Copysmith)
Images & Videos (The Ultimate List of Stock Images & Videos You Have To Have)
Social Media Graphics Templates (Create Share Worthy Graphics)
Once you start posting value-packed content, you will start gaining followers on social media.
The reason for this comes down to the old game of give and take.
Human behaviour psychologists and consumer psychologists call it reciprocity, which means ...... I do something for you and, in turn, you feel indebted to do something for me
... one post at a time.
PS. I've been working on something a little magical in the background .... to help lady small business owners get found on Google. Check it out here